There are so many television shows that catch attention of their viewers, but one in particular sticks out to me and I’m sure most people anywhere near my age. For five years now, "Its Always Sunny In Philadelphia" has been an extremely popular late night television sitcom, full of crude comments and outlandish behavior.

The show follows the lives of five massive underachievers who run their bar in South Philly, Patti's Pub. These five are dishonest, egotistical, greedy, unethical, lazy, and arrogant, which leads them to many controversial issues resulting in failure most of the time. These are the reasons that make this show so appealing to its audience. It’s so wrong it must be right, it how I feel about the show. I have been watching it since it began and will continue until it’s off the air. They do and say all the things that are taboo or frowned upon in society without even giving it a second thought.

The advertisement above is the commercial for season 6 that premiered mid September. It’s Always Sunny has become famous for several things, one being "The Green Man," which is the character you see in the commercial. Everyone knows by seeing the green man, it’s time for Sunny! That is why there is no need for anything but a guy in a green suit, an arrow with some words on it and an upbeat catchy tune. The man dancing around flipping and throwing the arrow sign has different phrases and photos on it throughout the commercial all dealing with people from the sitcom. Every commercial that Its Always Sunny comes out with will make you smile because they are simple and funny. The link below is my absolute favorite commercial of all time, but I wasn’t allowed to embed the video onto my blog so instead I posted the link. It’s another commercial for Sunny but it’s a beat box commercial and just brilliant. No one could resist watching a show after seeing this.

http://www.youtube.com/watch?v=RSJGro_iZPs

You Can Get With This...Or You Can Get With That.

Most car brand advertisements have commercials that are mostly a car driving some pretty country side and a monotone voice in the background. These commercials could possibly be effective but to me seem somewhat boring and unmemorable. Kia on the other hand has came out with a commercial that is not only very funny but one that you won’t be forgetting any time soon.
The TV “This or That” commercial shows the cool and savvy hamsters in hood singing a popular 90’s hip hop track, “The Choice is Yours.” The break-dancing, hamsters groove around suburban city blocks cleverly singing “You can get with this,” pertaining to the suave and shiny Alien Green Kia Soul, “or you can get with that,” pointing to washing machines, toasters and cardboard boxes being driven by “un-cool” hamsters as though they were automobiles. The commercial hints a very obvious choice.

In class we discussed how some ads create a brand that is memorable and this is definitely one of them, but I wonder if the idea of this hamster ad is too big. What I mean is the song and the hamsters are overshadowing the fact that Kia is trying to sell a car. To be honest the first time I saw this I never paid much attention to what was being sold I just thought it was catchy. So even though this is memorable, the idea of the car may disappear behind the entertainment factor.

Wash Your Balls

Everyone has seen or heard of the new Old Spice, Smell like a man’s, man, Commercials. If I was in the market for a mans body wash or buying one for a man, this commercial would of pushed me towards Old Spice without a doubt. The creative nature of the commercial just stick in your head and make you remember them when you’re going to the store. I didn’t think any other brand would come close to Old Spice for awhile until about two days ago when I saw the new Axe Commercial.

The video above is the "wash your balls" commercial from Axe. Basically the commercial goes through how the axe body wash and the axe detailer can get any kind of sports balls clean. Now obviously the commercial is supposed to be a play on words, because no guy is going to use Axe to clean those kinds of balls, which is what makes it so funny and memorable.

Axe body wash commercials have always been funny, hence the "boom chicka wah wah," commercial, but they have reached a whole new level with this one, which is why I believe it will prove extremely effective for them.

Real Beauty??

As the years have passed, the perception of what beauty really is in the world has become unbelievably skewed. The entertainment world puts so much pressure on young girls to live and breathe perfection. Models and actors are all stick figures because honestly that is what works. It is a shallow way to look at things but that is what sells and what the public expects and sees as beautiful.


The video below is a commercial for the Dove self-esteem fund. It is an awareness video called evolution. It is a fairly old campaign, but it has always made an impact on me. I’ve always known that companies edit and retouch photos in order to make their ads more appealing to the consumer eye, but I never knew the severity of how much they actually change someone’s face just to make them "beautiful". The women at the beginning of the video doesnt even resemble the woman that ends up on the billboard.

Is this really what beauty has come to? Young woman have enough self esteem issues without throwing the entertainments view of perfection into the mix. Ads like this one have been popping up trying to get people to realize that what we think is perfect and gorgeous are really just fake photos, yet somehow people continue to buy into this perception of how looks should be. With the truth staring you right in the face, how do you choose to see beauty?